Russ is a multi-disciplined creative leader with over 20 years of experience working with the world’s most iconic brands. He is currently Executive Creative Director of TBWA\ PR Brands Eleven & Fleishman Hillard
Russ has creatively led several agencies within the TBWA\ group. Championing digital innovation and earned thinking, his work has been awarded lions, pencils and an International Digital Emmy Award, which sounds a bit braggy. But then again, these bios are rarely humble are they? Russ has two kids who thankfully have no idea what a Cannes Lion is.
Agency experience
Eleven & FH PR part of TBWA\ Sydney - ECD
TBWA\ Media Arts Lab \ APAC - ECD
Digital Arts Network Australia - National CD
Whybin TBWA \ TEQUILA Australia - CD
Agency Republic UK - Art Director
Circle.com - Designer
Client experience
Apple
Airbnb
Mastercard
Campari Group
Amazon
Kelloggs
Gatorade
Bublé Bubly
Phillips
Nissan
Tourism New Zealand
NRMA Insurance
ANZ Bank
Intel
Pedigree
McDonalds
New Line Cinema
BBC News
Unilever
eBay
Awards judged
Cannes Lions
D&AD
The One Show
AWARD Awards
Awards won
International Emmy
20+ Agency of the year titles
Cannes Lions
D&AD
The One Show
Effies
Spikes Asia
AWARD Awards
Awards lost
A large imitation silver London International Award missing since 2011.
Lions, pencils and perspex
Clio Spors
Gold, Silver, Silver
Mastercard - The First Wheelchair Ballkid
AWARD 2024
Silver Pencil / Creativity For Good - Equality
Mastercard - The First Wheelchair Ballkid
D&AD 2024
Shortlist / Product Design / Inclusive
Mastercard - The First Wheelchair Ballkid
The One Show 2024
Bronze Pencil - Design for Good
Mastercard - The First Wheelchair Ballkid
The One Show 2024
Merit - Innovation / New Ideas in Design
Mastercard - The First Wheelchair Ballkid
Cannes PR lions 2024
shortlist - Corporate Purpose & Social Responsibility
Mastercard - The First Wheelchair Ballkid
D&AD 2023
Graphite Pencil
Those That Follow Shot on iPhone
Webby Awards 2023
2 x Webby Winner
Those That Follow Shot on iPhone
Ciclope Global 2023 - 1 Gold
Those That Follow Shot on iPhone
Ciclope Asia 2023 - Grand Prix
Those That Follow Shot on iPhone
Media Arts Lab - Agency of the year
Andy Awards 2023 - 1 Gold
Those That Follow Shot on iPhone
The One Show Asia 2023
2 Gold, 1 Silver, 1 Bronze
Those That Follow Shot on iPhone
The One Show 2023
1 Merit
Those That Follow Shot on iPhone
Spikes Asia 2023
1 Gold, 1 Silver, 2 Bronze
Those That Follow Shot on iPhone
Clios Awards 2023
1 Shortlisted
Those That Follow Shot on iPhone
AWARD Awards - 2023
1 Silver, 2 Bronze
Those That Follow Shot on iPhone
Shots Awards 2023
2 Gold
Those That Follow Shot on iPhone
Cannes 2023 Film Craft Lion
Shortlist
Those That Follow Shot on iPhone
Spikes Asia 2023
Shot on iPhone, Poached - Shortlist
AWARD Awards 2023
Shot on iPhone, Poached - Shortlist
ARIA Awards Nomination
Best Use of an Australian Recording in an Advertisement
Wild Turkey Music 101 - Matt Corby
Campaign Asia awards
PR agency of the year 2020
Eleven PR
AdNews awards
PR agency of the year 2020
Eleven PR
PR Asia awards
PR agency of the year 2020
Eleven PR
PR Asia awards
Gold -Lullaby Ready: Brand Development (Service),
mycar Tyres and Auto
Mumbrella Comms Con 2020
Large PR Agency of the Year - winner
Eleven PR
Mumbrella Comms Con 2020
Best launch campaign - winner
Mycar tyres and Auto - Lullabye
Cannes PR Lions 2019
Pollen Couture - Shortlist
Zyrtec
D&AD 2019
Music sound design -Wood Pencil
First Dance
AWARD awards 2019
Social media online film - Silver pencil
First Dance
AWARD awards 2019
Outdoor & Posters - Silver pencil
First Dance
AWARD awards 2019
Poster campaign - Bronze pencil
First Dance
AWARD awards 2019
TV commercial - Bronze pencil
First Dance
AWARD awards 2019
Creativity for good - Bronze pencil
First Dance
AWARD awards 2019
Packaging - Bronze pencil
Sky Vodka YYES Cans
Mumbrella Awards 2019
Agency of the Year - winner
Eleven PR
PR Asia awards
ANZ Campaign of the year - Gold
Pollen Couture - Zyrtec
PR Asia awards
Consumer launch - Silver
Pollen Couture - Zyrtec
PR Asia awards
ANZ Campaign of the year - Silver
Rally Together - Mastercard
Campaign Asia Awards 2019
ANZ PR Agency of the Year - Finalist
Eleven PR
B&T TV campaign of the year 2018
First Dance
Cannes Film lions 2018
First Dance - shortlist
Cannes Outdoor lions 2018
First Dance - shortlist (x3)
Cannes PR lions 2018
Ring - shortlist
Skyy Vodka
Cannes Design lions 2018
Product design - Ring - shortlist
Skyy Vodka
Cannes Entertainment Lions 2018
Sponsorships - Bolt Rate - shortlist
Gatorade
Cannes Entertainment Lions 2018
Sports - Bolt Rate - shortlist
Gatorade
AWARD Awards 2018
Entertainment Bronze Pencil
The Unhaunting - Philips
CLIO SPORTS 2018
Innovation - Silver
Gatorade Bolt Rate
CLIO SPORTS 2018
Integrated - Silver
Gatorade Bolt Rate
CLIO SPORTS 2018
PR - Bronze
Gatorade Bolt Rate
CLIO SPORTS 2018
Branded Entertainment & Content - Bronze
Gatorade Bolt Rate
ADFEST 2018 - Media lotus
Best Integrated Media Campaign - Gold
Gatorade Bolt Rate
ADFEST 2018 - Media lotus
Best Use Of Events - Gold
Gatorade Bolt Rate
ADFEST 2018 - Integrated lotus
Gatorade Bolt Rate - Gold
ADFEST 2018 - Branded content lotus
Best Use Of Brand Integration - Gold
Gatorade Bolt Rate
ADFEST 2018 - Branded content lotus
Best Use Of Talent - Finalist
Gatorade Bolt Rate
Comms Con Award
Best launch campaign of the year
Philips - The Unhaunting
AdNews 2018 PR Agency of the year
Eleven PR - Winner
AdNews 2018 Agency of the year
TBWA Sydney - NSW agency of the year - Finalist
AdNews 2018 PR Agency of the year
Fleishman Hillard - Finalist
PR Week 2017 Winner
Australia/New Zealand PR Consultancy of the Year
Mumbrella Asia Awards 2017 Winner
Winner of Asia Pacific PR agency of the year
Eleven PR
Mumbrella Awards 2017 - Winner
Best Use of Sponsorship – Official Sponsor of the Happy Slam, Australian Open for Mastercard
B&T PR campaign of the year 2016
American Classics jukebox
Krispy Kreme
Cannes PR Lions 2016
Brand Voice & Strategic Storytelling - Silver Lion
David Jones - It's in you
Cannes Mobile Lions 2016
Response & Real Time Activity - Silver Lion
M.J. Bale - Uncrushable
Cannes Media Lions 2016
Durable consumer goods - Silver Lion
M.J. Bale -Uncrushable
Cannes PR Lions 2016
Brand Voice & Strategic Storytelling - Finalist
David Jones - Pride in Diversity
Cannes PR Lions 2016
Influencer & Social Amplification - Finalist
David Jones - It's in you
TEDx Sydney 2016
Officially selected for TED X Sydney
Short Film: Being a Robot Usher
AdNews Awards 2016
Winner Network Agency of the Year
The One Show 2016
Merit award Best Navigation UX
Krispy Kreme website
Spikes Asia 2016 Media
Use Of Audio Platforms - Finalist
Krispy Kreme - American Classics
Spikes Asia 2016 PR
Influencer Communication & Social - Finalist
Women In Engineering - Made By Me
Cannes PR Lions 2015
Sponsorship - Silver Lion
Airbnb #StayWithPride
Cannes Mobile Lions 2015
Innovative use of social for mobile - Bronze Lion
Tourism New Zealand NZ dronie
Cannes PR Lions 2015
PR - Events & Experiential - Shortlist
Airbnb #StayWithPride
Cannes Direct Lions 2015
Ambient Media: Shortlist
Airbnb #StayWithPride
Cannes Media Lions 2015
Use of Events & Stunts - Shortlist
Tourism New Zealand NZ dronie
The One Show 2015
Advertising experiential - Merit award
Tourism New Zealand NZ dronie
Spikes Asia 2015 Media
Bronze - Direct Spike
Airbnb #staywithpride
Effie Awards 2015
Bronze Effie - Chobani #PlainInspiring
Effie Awards 2015
Bronze Effie - NRMA's Crashed Car Showroom
WARC awards for Social Strategy 2015
Special Award for Analytics, 2015 - Silver
Chobani #PlainInspiring
AWARD Awards 2015
Experiential - Installation - Bronze Pencil
NRMA's Crashed Car Showroom
AWARD Awards 2015
Integrated Design - Finalist
Perfection Fresh - Hatters Vegetables
2014 WARC Globally 5th most Creative Agency
Whybin TBWA DAN Sydney
2014 WARC Top 10 global campaigns
WhybinTBWA Sydney:
NRMA Insurance, Car Creation
Cannes Lions 2014
Innovation Lion - Shortlisted
NRMA Insurance - Crash Test Dummy
2014 Mumbrella Awards
Winner - Digital Arts Network
Specialist Agency of the Year
2014 Mumbrella Awards
Finalist - Whybin TBWA Group
Creative Agency of the Year
2014 Mumbrella Awards
Finalist - Crashed Car Showroom for NRMA
Mumbrella Award for Innovation
2013 WARC prize for social media
Bronze - International WARC
Chobani Australia - Soul versus Science
2013 AdNews Network of the Year
Whybin TBWA Group - Winner
2013 AdNews Digital of the Year
Digital Arts Network Australia - Finalist
Effie Awards Asia Pacific 2014
APAC EFFIE 2014 Agency of the Year -
3rd place - WhybinTBWA Sydney
2 x Gold - NRMA Insurance Car Creation
2 x Silver - NRMA Insurance Car Creation
AWARD Awards 2014
Bronze pencil - Social
TAB Melbourne Twitter Cup
AWARD Awards 2014
Bronze pencil - Website - Business to consumer
TAB Melbourne Twitter Cup
AWARD Awards 2014
Finalist - Integrated PR
100% Pure Choice.
Tourism New Zealand.
AWARD Awards 2014
Finalist - Design
Appreciate a mate
B&T Agency of the year Awards 2013
B&T Advertising Agency of the Year
Whybin TBWA Group
B&T Agency of the year Awards 2013
B&T NSW Agency of the Year
Whybin TBWA Group
B&T Agency of the year Awards 2012
B&T Agency of the Year
Whybin TBWA Group
FWA Mobile App of the Day 2013
Appreciate a mate
Zuni
Effie Awards 2013
Effective Agency of The Year - Winner
Effie Awards 2013
Grand Effie Grand Prix
NRMA Insurance - Car Creation
Effie Awards 2013
Other services - Gold Effie
NRMA Insurance - Car Creation
Effie Awards 2013
Best State Campaign - Gold Effie
NRMA Insurance - Car Creation
Effie Awards 2013
Best ROI - Silver Effie
NRMA Insurance - Car Creation
Cannes Lions 2013
Creative Effectiveness Lion - Gold
NRMA Insurance - Car Creation
International Emmy Award 2013
Winner - dirtgirlworld - Digital Emmy award
In collaboration with Mememe Productions
dirtgirlworld app component of submission
D&AD 2013 Wooden Pencil
Direct Response
Car Creation
NRMA Insurance
AWARD Awards 2013
Agency of the year 2013
Whybin TBWA Digital Arts Network
AWARD Awards 2013
Best in show - Campaign
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Gold Pencil- Digital Campaign
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Silver Pencil- Integrated Campaign
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Silver Pencil- Integrated Solutions
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Silver Pencil - Best new product launch
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Silver Pencil - Best use of media Integrated
NRMA Car Creation
NRMA Insurance
AWARD Awards 2013
Bronze - Business to Consumer Website
Nissan 370Z - Zen to Z
Nissan
AWARD Awards 2013
Bronze - Apps
Dirtgirlworld app
Mememe Productions
AWARD Awards 2013
Bronze - Best new product development
Dirtgirlworld app
Mememe Productions
Webby's Official Honouree 2013
Mobile Apps
The Sapphires Soulsync app
Campaign Asia 2012
Bronze - Digital Arts Network Australia
Australian Digital Agency of the Year
FWA Mobile App of the Day
Dirtgirlworld seeds app
Mememe
FWA Mobile App of the Day
Soul Sync - The Sapphires
Goalpost Pictures
Caples Awards 2012
Silver – Mobile Marketing
Sapphires Soulsync app
AdFest 2013
Integrated Grande Lotus
NRMA Insurance - Car Creation
AdFest 2013
Promo Grande Lotus
NRMA Insurance - Car Creation
AdFest 2013
Direct Lotus - Bronze
NRMA Insurance - Car Creation
Cannes Lions 2012
Silver Direct Lion
NRMA Insurance - Car Creation
Cannes Lions 2012
Bronze Direct Lion
NRMA Insurance - Car Creation
Cannes Lions 2012
Finalist - Promo & Activation Lions
Pedigree Underdog Day
D&AD 2012 Wooden Pencil
Pedigree Adoption Drive
Direct Advertising
D&AD 2012 Wooden Pencil
Pedigree Adoption Drive
Integrated Advertising
D&AD 2012 Wooden Pencil
Pedigree Dog-A-Like App
Digital Advertising
The One Show 2012
Finalist - Integrated Branding Campaign 360
NRMA Insurance Car Creation
The One Show 2012
Finalist - Integrated
NRMA Insurance Car Creation
2012 - Big Won Report
Whybin TBWA Tequila Sydney
Ranked number 1 Australian creative agency
2012 - Big Won Report
Whybin TBWA Tequila Sydney
Ranked 9th most creative agency in the world
2012 - AdNews
Whybin TBWA Tequila Sydney
Ranked 1 Digital agency
Spikes Asia 2012 Media
Gold
NRMA Insurance Car Creation
Spikes Asia 2012 Promo
Silver
NRMA Insurance Car Creation
Spikes Asia 2012 Promo
Silver
NRMA Insurance Car Creation
Spikes Asia 2012 Direct
Bronze
NRMA Insurance Car Creation
Spikes Asia 2012 Direct
Bronze
NRMA Insurance Car Creation
Spikes Asia 2012 Media
Bronze
Pedigree Adoption Drive
Spikes Asia 2012 Mobile
Bronze
NRMA Insurance Car Park Challenge
Spikes Asia 2012 Integrated
Bronze
NRMA Insurance Car Creation
IAB MIXX Awards 2012
Gold – Cross Media Integration
NRMA Insurance - Car Creation
IAB MIXX Awards 2012
Gold – Direct Response & Leads
NRMA Insurance - Car Creation
IAB MIXX Awards 2012
Gold – Public ServiceNon Profit
Pedigree Adoption Drive
Caples Awards 2012
Gold – Interactive Campaign
NRMA Insurance - Car Creation
Caples Awards 2012
Gold – Integrated Campaign
NRMA Insurance - Car Creation
Caples Awards 2012
Silver – Ambient
NRMA Insurance - Car Creation
Caples Awards 2012
Finalist – Microsite
Red Bull - Tweet Beat Suite
The One Show 2012
Merit + In book
Pedigree Adoption Drive
The One Show 2011
Merit + In book
Pedigree Dog-A-Like
The One show 2011
Merit + In book
Car Park Challenge app
NRMA Insurance
The One Show 2011
Merit + In book - Apps
Pedigree Dog-A-Like
Communication Arts Annual 2012
Pedigree 'Dog-A-Like' featured
Webby's Official Honouree 2012
Pedigree Dog-A-Like
Facebook Studio Awards 2012
Top 50 Facebook apps worldwide 2012
Dog-A-Like
New York Festivals 2012
Gold - EFFECTIVENESS: Mobile
Pedigree Dog-A-Like
New York Festivals 2012
Gold - PR/ BRAND : Social Benefit
Pedigree Adoption Drive
New York Festivals 2012
Bronze - Mobile Apps
Pedigree Dog-A-Like
New York Festivals 2012
Bronze - Direct Response
The Pedigree Adoption Drive
New York Festivals 2012
Finalist - EFFECTIVENESS: Social
Pedigree Adoption Drive
AdFest 2012
Silver - Cyber Lotus
Best mobile App
Pedigree Dog-a-Like
AdFest 2012
Silver - Direct Lotus
Best integrated direct campaign
The Pedigree Adoption Drive
AdFest 2012
Silver - Direct Lotus
Mobile marketing
Pedigree Dog-a-Like
AdFest 2012
Finalist Direct Lotus
Best integrated direct
My car is your car - NRMA Insurance
AWARD Awards 2012
Digital Direct Response
Silver Pencil
Pedigree Dog-A-Like Mars
AWARD Awards 2012
Digital Campaign
Silver Pencil
Pedigree Adoption Drive Campaign 2011
AWARD Awards 2012
Mobile
Silver Pencil
Pedigree Dog-A-Like Mars
AWARD Awards 2012
Apps
Silver Pencil
Pedigree Dog-A-Like Mars
AWARD Awards 2012
Games
Bronze Pencil
NRMA Insurance Car Park Challenge IAG
Cannes Direct Lions 2011
Bronze Direct Lion
My Car Is Your Car
NRMA Insurance
Cannes Direct Lions 2011
Finalist
Pedigree Dog-A-Like
Pedigree
Cannes Direct Lions 2011
Finalist
Pedigree Dog-A-Like
Pedigree
AWARD Awards 2011
Bronze Pencil
The Order of Coopers
Coopers Brewery
Campaign Asia Awards 2010
Digital Agency of the Year
Australia and New Zealand
AdNews Agency of the Year Award 2010
Digital Agency of the Year
Australia and New Zealand
London International Awards 2010
Merit - Pedigree Dog Adoption Drive
Pedigree
Cannes Direct Lions
Finalist
Save Miguel
Amorium
London International Awards 2009
Bronze
InFamous Twitter Banner
Playstaion
The One Show 2008
Silver Pencil
Interactive Websites
Be Kind Rewind
New Line Cinema
Cannes Cyber Lions 2008
Finalist
Interactive Websites
Be Kind Rewind
New Line Cinema
The One Show 2005
Merit
BBC NEWS
The One Show 2005
Merit
Egg Money
Webby Awards
Honouree
BBC NEWS
Agency Republic were named
Marketing Magazine’s Digital Agency of the Year in 2005, 2004 and 2002, and Campaign Magazine’s Digital Agency of the Year for 2006.
Finalist on the E-Millionaire show
Current holder of 'Best Elephant Impression' silver cup.